Not to promote the brand or anything but if you have the same then you’ve more than likely brought home a number of clothes along with it.
While a 4GB drive is a common occurrence, this is the first time that I had one that locks and conceals USB connection like this one – you turn the entire face of the device clockwise to show it and the other way to hide… I believe this to be a better method than the ones which lock after being pushed to a limit.
This design is limited to something that you can actually turn though making the overall profile bulky and less friendly to ports that are close to one another.
It kind of reminds me of the keys that the Voltron lion force uses to power up their machines… probably the reason that this got posted on here. (Apart from being an actual lesson on product design XD)