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Asus Concept Store Opens at SM North Edsa Cyberzone


Like stepping into the Starship Enterprise – yesterday Asus Philippines relaunched their Cyberzone SM NE Annex store at the 4th floor into a Concept level one.


Subtle details on labels and lighting make for a wonderfully minimalistic display approach filling up both sides with components and systems with tablets on the center table rounding out most of the available product line.

The primary difference between a regular Asus store and a concept store is the possibility of going hands on with some of the company’s latest and greatest offerings… like the TaiChi below:


They also have exclusives such as cases for the MeMO Pad and the Nexus lines which frankly cannot be seen everywhere else till now… there’s even the 2013 Nexus versions and plenty of them too!


A blessing ceremony was attended by members of the media and Asus reps marking the first official day of business and the grand venture into newer and more incredible products from the Taiwanese manufacturer.


If you’re ever in the area, do drop by to experience the latest and greatest in computing technology!

AsusBranding Full PR after the break.

ASUS Philippines Opens Newest Concept Store in SM North EDSA

Customer experience gets transformed in this new ASUS Store

Manila, Philippines (21 September, 2013) — ASUS Philippines celebrates the opening of its newest concept store in Metro Manila which continues the company’s tradition of offering customer experience.

The new store, located at the Cyberzone of SM North EDSA Annex features a new, clean and spacious shop retail design which allows customers to better experience the brand and its incredible products in a whole new way. In line with delivering a full mobile computing experience, the grand opening which was attended by the press, ASUS family and ASUS business partners, offered a complete range of ASUS’s latest incredible products such as the ASUS Fonepad that features the capabilities of smartphone with the versatility of a 7-inch tablet, the MeMO Pad—a light and thin tablet for people on the go, and the VivoBook series—the Windows 8 touchscreen notebook which showcases an ultra-thin and stylish textured metallic profile and is available in different colors. Several more incredible products were on display like Ultrabooks, Notebooks, Tablets, All in One PCs, Motherboards and Wireless Routers. The store will also feature tablet accessories to let people enjoy their tablets while on the go such as the TransCover for the ASUS Transformer Pad, the Travel Cover for the new Nexus 7 and the TriCover for the ASUS FonePad.

The ribbon cutting ceremony was headed by ASUS System Business Group Country Head, George Su and Mr. Manuel Villaroman Jr., President and CEO of VillMan Computers.

“The opening of this store kick starts the transformation ASUS is offering to our valued customers. We want to define our incredible products by this new way of showcasing them. We are also offering better brand experience for everyone with this new shop retail design.” said George Su.

The store is located at the Cyberzone on the 4th Level of SM City North EDSA.

About the author

Mark O.

Mark is an architect and artist who endeavors to design most anything that requires a little bit of thought into it.

Although writing is not considered a primary focus, a little too much time can yield many thoughts that are just begging to be written down.

Armed with a trusty array of content creation devices and surrounded with a continuous flux of technology and life, herein lies those that are fortunate enough to have been given presence through a little bit of movement and a whole lot of iterations.


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    • I’m not so sure about the device being 3g or not but it is available in this particular store.. BTW its not mine haha, thanks for dropping by!

  • Available na po ba ZENFONE 2 sa SM north edsa sa concept store ng ASUS sa friday po kasi balak ko bumili..

  • Hi everyone! Is the Asus Zenfone 4 is available at SM North Edsa Annex Cyberzone? Because I want to buy it as soon as possible. I hope you will answer it correctly/honestly. Thank you!

    • hmm at this time, probably these units are no longer in their inventories, but of course I can’t speak for the shops there. You’d be better off looking for this maybe at online shopping sites like Lazada or Shopee ^^ Thanks for dropping by!